Colorado Resorts Offer Big Discounts Amid COVID-19-Related Uncertainty
Colorado's ski industry has used the summer to roll out its usual early-bird deals. But in a very new reality, seller and buyer cannot say what the purchase will grant them come winter, if anything.
The 2019-20 season was cut short by COVID-19, and it's anyone's guess what next season will look like with the pandemic still at the forefront of American life. Operators looked to Arapahoe Basin as a potential model when the ski area ran lifts for less than two weeks at the end of May, limiting the number of guests and enacting protocols that changed the ultimate feeling of freedom on the slopes.
While A-Basin is selling slightly more expensive season passes — $469 for adults, $20 more than last summer — other ski areas are bucking the trend by setting costs lower.